Sunday, October 23, 2011

Scan, Service, Services, Photo and 'S'

Some things I don’t understand and the dark arts of SEO are one. Small example follows.
I think 1Scan is a photo scanning service. So does Google, we rank pretty well for that. If you search on that term we’re pretty close to the top. I’m happy.
We pop up pretty high for photo scanning too. Seems reasonable to me.
I’d expect us to appear high up for searches on ‘photo scanning services’. That’s just an S tagged onto photo scanning. Yet for some reason we’ve just dropped 75 places for that term.
Then, we just bounced back. Minus 75, then promptly up 81. Crazy.

Sunday, October 16, 2011

Final Cut - Video File Conversion

One of the services we offer is to convert video tapes to computer files. We can support a wide variety of file types, but about 80% of demand is for Windows compatible files, the balance Mac. I’m pleased to say clients have been very happy with what we’ve been doing over the last four years.
Mac clients have been supplied with Quicktime files, based on the MP4 codec. I’ll try to explain that, Quicktime isn’t strictly speaking a file type it is more like a wrapper inside of which is a file with your film. The structure of that file is determined by the codec selected, as I said, in the majority of cases we’ve used the MP4 codec. Then last week I got a call from a client who couldn’t open our files in the video editing program they wanted to use - Apple’s own Final Cut.
As a consequence over the last few days I’ve been reading, checking, testing to try to get to the bottom of this, finally arriving at this point. For reasons I cannot understand if a Quicktime file is created using MP4 it can be opened and edited using Apple’s iMovie product but the same file cannot be opened in Final Cut.
I think the file type / codec Final Cut is looking for is DV format. Now, we can produce DV files, but there’s a big but attached. Mainly - but, they’re gigantic. A movie converted into Quicktime / MP4 ay just over 1Gb landed at a whopping 66Gb when processed as a DV file. And the conversion took about four times longer. For that reason we’ve made it clear that we aren’t offering DV format files.
What’s the solution if you would like to use DV files in Final Cut? Well, you can open these in iMovie and use that program to convert them to DV format.

Thursday, October 6, 2011

Scanner Smashing - the movie

Many people have taken advantage of our Slide Scanner Amnesty under which we credit the value of your old, knackered, broken scanner against the cost of our scanning service. But what do we do with the old scanners? Well, I just dump them at our local recycling centre.
I think some people have been a little suspicious, maybe thinking this is a clever ruse to make a fortune selling old scanners on eBay. They have maybe thought there’s a catch. So I thought I’d shoot a quick Flip camera video showing one scanner meeting its end. A simple, five minute job, or so I thought.
No, you can’t film this at the dump, very camera shy, and anyway there’s nothing to see. Electronic goods are sent away to be stripped down so there’s really nothing to see. Plan B, destroy it myself at home. Place Minolta scanner on lawn, set up camera, grab large hammer. Roll film.
Hit scanner. Nothing. Repeat, still nothing. The force of the blows were just being soaked up by the grass and no damage was being done to the slide scanner. So I dug out an old paving slab and placed the scanner on that. Roll film, hit scanner.
I must have hit that thing ten times before it showed any sign of damage. Eventually the plastic on the casing showed a small crack and a few blows began to break the unit. To be honest I was disappointed, I didn’t get the great drama I’d hoped for. Finally, more than a little frustrated, I just threw the hammer at it. Not a great contribution to modern cinema but at least you can now see what we do with old scanners, and it doesn’t involve ebay.